The Resource Entrepreneur's guide to market research. | The entrepreneur's guide to market research, Anne M. Wenzel, (electronic resource)

Entrepreneur's guide to market research. | The entrepreneur's guide to market research, Anne M. Wenzel, (electronic resource)

Label
The entrepreneur's guide to market research
Title
The entrepreneur's guide to market research
Statement of responsibility
Anne M. Wenzel
Creator
Subject
Language
eng
Member of
Cataloging source
N$T
Dewey number
658.8/3
Illustrations
illustrations
Index
index present
LC call number
HF5415.2
LC item number
.W454 2012eb
Literary form
non fiction
Nature of contents
dictionaries
Series statement
  • EBSCO eBooks
  • The entrepreneur's guide
Target audience
adult
Label
Entrepreneur's guide to market research. | The entrepreneur's guide to market research, Anne M. Wenzel, (electronic resource)
Authority link
Link
http://ezproxy.ae.talonline.ca/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=419915
Publication
Copyright
Creator
Note
  • Print version:
  • Includes index
Antecedent source
unknown
Carrier category
online resource
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type MARC source
rdacontent
Contents
What market research is---and is not -- Typical outline for a business plan market analysis -- Types of market research -- Developing a demographic profile -- Researching trends in our markets -- Distribution and spending patterns -- Estimating the size and growth of the market -- The competition : competitors, emerging trends, and technologies -- Exploratory market research -- Putting it all together -- Fitting the market analysis into the business plan
Control code
ocn772511874
Dimensions
unknown
Extent
1 online resource (xi, 167 pages)
File format
unknown
Form of item
online
Isbn
9780313396052
Lccn
2011040018
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Other control number
9786613393555
Other physical details
illustrations.
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
Stock number
339355
System control number
  • (Sirsi) ebs772511874
  • (CaAE) ebs772511874
  • (OCoLC)772511874

Library Locations

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      7 Sir Winston Churchill Square, Edmonton, AB, T5J 2V4, CA
      53.542897 -113.48975860000002
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