The Resource Wixy 1260 : pixies, six-packs, and supermen, Mike Olszewski and Richard Berg ; with Carlo Wolff, (electronic resource)

Wixy 1260 : pixies, six-packs, and supermen, Mike Olszewski and Richard Berg ; with Carlo Wolff, (electronic resource)

Label
Wixy 1260 : pixies, six-packs, and supermen
Title
Wixy 1260
Title remainder
pixies, six-packs, and supermen
Statement of responsibility
Mike Olszewski and Richard Berg ; with Carlo Wolff
Creator
Contributor
Subject
Language
eng
Summary
The story of one of Cleveland?s most popular and influential radio stations.Before FM radio and the commanding album rock stations of the 1970s, there was WIXY 1260, a tiny Northeast Ohio AM radio station that became an entertainment powerhouse. Three visionaries assembled a legendary staff of on-air personalities and, with savvy programming and groundbreaking promotions, created WIXY 1260?a station that would become synonymous with 1960s pop culture. A Midwest juggernaut, WIXY aired everything from surf and Motown to country and the British Invasion. Crossing cultural and generational lines in one of the hottest radio markets in the country, it regularly took in more than fifty percent of the Greater Cleveland audience.Bob Weiss, Norman Wain, and Joe Zingale knew the kind of radio Cleveland wanted to hear. They also knew how to market that sound to make it a lifestyle. They bought a small station with a weak signal and renamed it WIXY, and it wasn?t long before their competition fell by the wayside. Mike Olszewski and Richard Berg spin a lively tale of popular culture that will appeal to everyone from baby boomers to media scholars and cultural historians.?Through extensive interviews with insiders, the authors chronicle WIXY?s relatively brief yet exciting run and how the station came to dominate the airwaves in the ?60s and ?70s with a winning combination of tastemaking playlists, unforgettable on-air personalities, and outlandish promotions. It?s a fun story, recounted with ample humor.??John Soeder, Music Critic, The Cleveland Plain Dealer
Member of
Cataloging source
E7B
Dewey number
791.4409771/32
Index
index present
LC call number
HE8698
LC item number
.O54 2011eb
Literary form
novels
Nature of contents
  • dictionaries
  • bibliography
Series statement
Freading eBooks
Target audience
adult
Wixy 1260 : pixies, six-packs, and supermen, Mike Olszewski and Richard Berg ; with Carlo Wolff, (electronic resource)
Label
Wixy 1260 : pixies, six-packs, and supermen, Mike Olszewski and Richard Berg ; with Carlo Wolff, (electronic resource)
Link
https://epl.freading.com/ebooks/details/r:download/OTc4MTYxMjc3NjY0NA==
Publication
Copyright
Related Contributor
Related Location
Related Agents
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Related Subjects
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Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type MARC source
rdacontent
Control code
ocn811371674
http://library.link/vocab/cover_art
https://secure.syndetics.com/index.aspx?isbn=9781612776651/LC.GIF&client=780-496-1833&type=xw12&upc=&oclc=%28Sirsi%29%20f811371674
Dimensions
unknown
http://library.link/vocab/discovery_link
{'EPLMNA': 'https://epl.bibliocommons.com/item/show/1348883005'}
Extent
1 online resource (ii, 260 pages).
Form of item
online
Isbn
9781612776651
Isbn Type
(electronic bk.)
Media category
computer
Media MARC source
rdamedia
Specific material designation
remote
System control number
  • (Sirsi) f811371674
  • (CaAE) f811371674

Library Locations

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